Product growth as a service
We help tech companies implement product-led growth strategies through integrated data analytics, product development, and technical marketing.
Since "execution is king" we bring all the cross-functional capabilities needed to discover AND implement growth levers, serving as an on-demand growth team for your product.
References
About us
Marcel Fritz (LinkedIn)
Ex-facebook growth PM, >12y experience in product, growth mktg & analytics
Kasia Leszek (LinkedIn)
Data generalist, >7y experience in growth data analytics and engineering
Utku Turunç (LinkedIn)
Full stack engineer, >6y experience working with various stacks and frameworks
What we do
Growth = product (analytics, design, engineering)^marketing
Examples
Why bring in an external growth team?
Faster impact on growth metrics
It takes min. 12-18 months to hire and train an in-house product growth team before it starts delivering meaningful impact. We help clients leapfrog this time and move growth metrics right away, not in a year or two.
Increased focus on product
By taking care of product growth optimization, we help our clients’ product teams be more focused on what they do best: build core product functionality.
Seizing XFN opportunities
Our team can quickly test and capture opportunities that sit in between product and marketing (e.g. testing a new landing page). This is much more difficult to achieve in organizations with dedicated functional departments.
Why us?
Expertise in product-led growth
We bring multiple years of experience in the product-led growth domain. Collectively we’ve run >100 A/B tests, continuously improving our sense of what works and what doesn’t, and in what kind of circumstances.
Execution power
In reality, growth primarily comes from great execution over an extended period of time. That’s why we are hands-on and provide all the cross-functional capabilities needed to execute on identified levers (hence, a growth team “as-as-service”).
Impressum
Angaben gemäß § 5 TMG:
Blackwood Ventures GmbH
Immentalstraße 2
79104 Freiburg
Vertreten durch
Marcel Fritz
Kontakt
hello@lit-growth.com
Registereintrag
Eingetragen im Handelsregister
Registernummer: HRB 713494
Registergericht: Amtsgericht Freiburg i. Brsg.